The greater Durango community is characterized by our history, our geography and local businesses.  We support one another’s independent ideas and fresh thinking to create a sustainable, vibrant and unique community. 

The Local Breakdown

• For every $100 spent in a locally owned and independent business, $68 returns to the community through avenues such as taxes, payroll, and other expenditures. 
• Spend $100 with a national chain and only $43 of your purchase stays in our local community. 
• When you buy online its $0.

If you think about all of the great locally owned, independent businesses in our community, you think about your neighbor or your friend, who has created a business that supports La Plata County commerce and adds to the unique landscape of the community. 

Local First Mission

Local First is a non-profit organization of 180 members and growing.  We support locally owned, independent businesses through marketing programs, events, and promotion – driving customers to Look Local First.  The mission of Local First is to help locally-owned, independent businesses and organizations thrive as they work together to build an economy that values people, the planet and prosperity for everyone.

What is a locally-owned, independent business? View the critera. If you have questions, please contact us

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Board Members:
Jim Dyer, Member at Large
Dyer Wool

Roberta Eickman, Chairperson
Body Strategies, and New in Town Welcome Service

Joshua Jackson, Secretary
Durango Natural Foods

Kirk Komick, Member at Large
Leland House and the Rochester Hotel

Donna Lynas, Member at Large
Occassions Bridal

Peter Schertz, Member at Large
Marias Bookshop

Teresa Steeley, Member at Large
Community member

Timothy Turner, Treasurer
Zia Taqueria

Tim Wheeler, Vice-Chairman
Durango Coffee Company

Staff
LeeAnn Vallejos, Managing Director

Juliet Whitfield, Project Manager
 

Interested in Joining Local First?

For more information on joining Local First, please click here.